Giving 10,000 early product users incentive doesn’t solve product market fit Giving a self righteous ‘KOL’ who delivers no actual value millions of dollars doesn’t solve your marketing problem Both of these can be true, but one has killed more projects than the other
Both of these paid mercenary KOLs 100s of thousands of dollars, while attracting 10s of thousands of users who got burned The KOLs are off promoting their next grift The users are tired and still chasing a dream The platforms and products raised at higher valuations and walked away with the money Everyone wins except you They want you to be poor and destitute forever
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